Case study · Furniture & decor
Rawon LivingThe first website for an online furniture business
Brand, collections and shopping in one website. Building a digital presence to introduce furniture and accept online purchases.
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- Client
- Rawon Living
- Industry
- Furniture & decor
- Project type
- First website with e-commerce
01 / Needs & solution
From an idea to an online store.
Rawon Living had never had a website and wanted to start a furniture business. The client needed a platform to introduce the brand, showcase collections and let customers shop online.
The collection’s Javanese, Balinese and bohemian influences shaped the design. A blog, social media and periodic promotions complemented the e-commerce features.
- 01
Brand design
Product and interior visuals highlighting the collection’s Javanese, Balinese and bohemian styles.
- 02
Product catalogue
Furniture and decor collections organised by category.
- 03
Cart & checkout
A clear path to select products and complete an online purchase.
- 04
Blog & articles
Ideas for decorating, arranging spaces and caring for furniture.
- 05
Social media
TikTok and Instagram embeds to complement product introductions.
- 06
Periodic promotions
Discount displays aligned with business campaigns.
02 / Customer journey
From the first visit to a purchase.
- 01
Discover the brand
Explore collection styles, articles and social media content.
- 02
Explore collections
Choose a category and review product details.
- 03
Check promotions
View prices and discounts during campaigns.
- 04
Make a purchase
Continue through the cart and checkout, or contact the team.
03 / Business development
From online to a physical store.
According to the project updates shared, Rawon Living started as an online business and now also has a physical furniture store.
A digital foundation for the business journey.
The website provides a channel to introduce collections and accept purchases, supported by a blog, social media content and periodic promotions.
Before-and-after sales records were not provided to measure the website’s specific contribution to this development.
04 / Website performance
Fast on mobile.
Smooth on desktop.
PageSpeed Insights tests on the homepage recorded Performance scores of 94/100 on mobile and 99/100 on desktop.
Tested on 9 October 2026. Both reports recorded scores of 100 for Best Practices and SEO.
Mobile
Performance
Desktop
Performance
Lighthouse lab test results, rather than real-user experience data. Scores may vary with content, devices, networks and server conditions.
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