Archive translation: this article reflects earlier guidance. References to platforms, rankings and features may be outdated; review them before applying the advice.
The first tip is to choose a short domain name. The original article notes that the top ten websites on Alexa.com had domain names of no more than nine letters, using Wikipedia as the example. Alexa ranked websites by visitor numbers. The article uses this to suggest that short domain names are more likely to attract regular visitors.
Next, choose a memorable name. The article cites t.co, then ranked twenty-fifth, as a one-letter domain name excluding the suffix. GoDaddy is another example: its name is easy to remember when spoken.
You can also choose a domain name based on keywords. Keywords are words people use in searches to find information. The article suggests that a domain containing keywords with high search volumes has a better chance of being found or visited.
Consider a unique domain name too. A distinctive name is easier to remember and can help you build your own brand, which is useful when planning a long-term business.
The final tip is to choose a .com domain. ‘Com’ stands for ‘commercial’, and this is a commonly used domain suffix. The article argues that internet users tend to trust .com more than suffixes such as .info, citing the prevalence of .com among highly ranked Alexa websites.
We hope these tips help you choose a suitable, memorable domain name for your website. Enjoy choosing your domain!
