Appoint one person inside the company to coordinate website updates. They connect the people who own the facts, the editor who makes changes and the technical maintainer who keeps the website running.
Appoint an internal owner
Choose someone who knows whom to consult for each type of information. When opening hours change, for example, the branch confirms the hours, the website editor updates the page and a reviewer checks the mobile view.
Separate content review from technical work
The content owner checks facts, wording and links. The technical maintainer handles backups, software updates and recovery. Keep their contact details and the update log accessible so work can continue when someone is away.
Set up a simple review routine
List the important pages, their owners, review dates and next actions. Prioritise issues that can send customers in the wrong direction, such as incorrect phone numbers or addresses and enquiry forms that fail.
Use a shared update log
Record the URL, requested change, source owner, approver, effective date and test result. For an office move, group the contact page, footer, map link and enquiry form into one task. Ask the branch to confirm the address before publication, then test the map link on a phone.
Make a check after publishing part of the job
Close the task after someone checks the public page. For WordPress, have the technical maintainer record software changes and recovery steps separately. If you need external support, review the scope of website maintenance and keep an internal owner for content approvals.
Frequently asked questions
An authorised price owner should confirm the figures and effective date before the editor updates the page.
An agency can carry out the updates. The company still needs to supply the facts and decide who can approve them.
Reassign ownership of pages and the update log, review access by role and test who receives enquiries from the website.
